
Have you also made a decision late in the afternoon that you really knew was stupid (eg eating one more piece of cake even though you wanted to lose weight) but decided to go through with it anyway? The next day, it's crystal clear to you how stupid it was. "Today", you think, "I'll stay on the mat: Only carrots." But when it's 4 p.m., do you sit and eat cake again? Does that sound familiar?


Turns out it's not you it's crazy about. It's all of us. Psychologist Roy F. Baumeister's research reveals that there are limits to how many good decisions we can make in the course of a day. The more decisions, big or small, we have to make, the worse they get. And at the end of the day, we've all typically made an endless amount of decisions, all of which drain our willpower.
According to research, our willpower and self-control come from a limited reservoir. And the more you use it, the more it weakens. It is according to Baumeister, that's why you put chocolate in the shopping cart at the end of a long shopping trip, that's why judges grant fewer paroles late in the day and therefore subjects can hold a hand in ice water for a shorter time if they have just before had to resist a cookie rather than a radish. And not least that is why your frequency of visits to Facebook, YouTube, Twitter or [insert your favorite skipping action] becomes more frequent in the afternoon. Your willpower muscle has simply tired.
It's not even just making decisions that drains your self-control and willpower. Eg. taper regulating attention, regulating emotional responses, considering a choice, overcoming muscle fatigue, resisting temptation (eg the cake mentioned earlier), accepting risk and breaking a habit energy from the same reservoir.
Baumeister, who pioneered research in this area, named the phenomenon "decision fatigue", which can probably be translated as something like decision fatigue. His test of the phenomenon involved e.g. asking subjects to refrain from showing emotion while watching a tearjerker of a film. Subjects who had suppressed their emotions gave up more quickly in willpower tests, where they, for example, had to solve geometric puzzles than people who had given their emotions free rein.
As a manager, this phenomenon is perhaps extra frustrating because in your job you depend on the decisions you make being of the highest quality. Fortunately, there are things you can do yourself to reduce your decision fatigue and make more of the good, sensible kind of decisions.
Tips to avoid decision fatigue:
Source: American Psychological Association: What You Need to Know About Willpower, The Psychological Science of Self-Control
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