
You probably know it well – it's something that especially happens right after the New Year, but it also happens continuously throughout the year: Once again, you have to recognize that you don't get to follow through on your New Year's resolution. You're not going to lose 10 pounds, learn to play the guitar, or bake all your own bread.
At the bottom of the article, you can download a template to help you with your if-then plans


And you are not alone. It's a problem we all have. Research says that it is actually only up to 50 % of our projects that we get to follow through to the door. And that even if it is something we really want.
But, you think, there are people who achieve things. People who lose weight. People who learn to play the guitar or who bake lots of bread. And yes, you are right. Because there is something that manages to follow their plans and goals to the door. But what is the difference? No, it's not willpower or motivation, research says it's something else entirely. And luckily for us, it's a method we can all use.
So I would recommend you read on if you also have something that you just can't finish or stick with. For this method, the researchers promise you can actually increase your chance of reaching your goal by as much as 300 %.
And it's not even a difficult method. This is called if-then planning.
In recent years, a lot of research has been done into if-then planning, and the results are, as I said, promising. One of those who has investigated the method is Heidi Grant. She is, among other things, Senior Scientist at the Neuroleadership Institute at Columbia University, and has described the method in the Harvard Business Review.
The method is basically about hacking the way you make habits. As Heidi Grant concludes by saying: if-then planning enables us to do more of what we want “… by fostering ownership and essentially reprogramming people to execute“.
Yes, it's pretty simple. Follow these four steps:
Below you can see a visual presentation of the method. Afterwards, we go through how you do it in practical terms.
As mentioned, the method consists of four steps:
The way you formulate the if-then plan may seem strange and unnecessarily difficult. Eg.:
“If [time] then [action], [who] [where] “.
But the fact that it seems forced and artificial is actually a point in itself because it means you pay more attention to it. And also remember that the way you usually express yourself rarely works.
It can be a little difficult to imagine how you use the method in practice. In the following example, you can see how a team e.g. can use the method to improve their internal communication.
Goal: Improve team communication |
| Sub-goal 1: Identify where communication is failing
Activity for sub-goal 1:
If-then plan sub-goal 1: If it is the 1st of the month, I (the HR manager) will send out suggestions on how we can improve communication. |
| Sub-goal 2: Create new opportunities for communication between managers and employees
Activity for sub-goal 2:
If-then plan sub-goal 2: If it is Monday morning, I (all employees) will prepare a summary of my progress on ongoing projects and hand it in before noon. |
| Sub-goal 3: Reduce the amount of information among team members
Activity for sub-goal 3:
If-then plan 3: When I (all employees) forward an email, I include a short message at the top explaining what it is and why I'm forwarding the email. |
Do you insert yours instead Goal about losing 5 kg, the first subgoal could e.g. be
Sub-goals: Exercise every Sunday
Activity: Go for a walk in the woods every Sunday before breakfast
If-then plan: If it's Sunday morning, the first thing I do is put on my workout clothes and go for a run in the woods.
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