Niels Holme is a partner in the consultant & software house TheLeadCompany. Quickly and efficiently identify the weak links in your sales chain. Targeted initiatives are launched to develop competencies, processes, systems and behavior of salespeople and sales management in everyday life. After that, follow up on the effect of measures, e.g. sharper segmentation, more good leads through the lead channels and building a stronger pipeline. TLC works for very small customers with 5 employees and the much larger international companies - with getting the strategy in place and with training/developing sales & marketing teams and the individual seller's profit from sales to existing and new customers. Niels is behind the Lead Management Analysis 2014 with 690 respondents and has himself analyzed over 300 companies' sales chains. He holds sales seminars for hundreds of participants every year, and has most recently written chapters on sales culture and risk analysis for a book on "Strategic Sales", which was published via Gyldendal in 2015.